Return and Refund Policy

Policy at a glance: OptimizeKro provides customized professional services rather than returnable physical goods. Fees for work already performed, reserved capacity and completed digital deliverables are generally non-refundable. We review confirmed duplicate charges, billing errors, charges after an effective cancellation and materially undelivered services in good faith. Any mandatory legal rights remain unaffected.

1. Scope and Priority of Agreements

This Return & Refund Policy applies to services purchased directly from OptimizeKro (“OptimizeKro,” “we,” “us” or “our”), including Local SEO, Google Business Profile optimization, on-page SEO, off-page SEO, content, link building, paid advertising, website work, consulting and related digital marketing services.

Your signed proposal, order form, statement of work, master services agreement or other written agreement may contain project-specific payment, cancellation, acceptance or refund terms. If a signed agreement conflicts with this public policy, the signed agreement controls to the extent permitted by law.

This policy should be read with our Terms and Conditions and Privacy Policy.

2. Nature of Our Services

OptimizeKro’s services are customized, time-based and often performed continuously. Our team may reserve capacity, perform research, audit websites and accounts, build strategies, create content, configure campaigns, purchase approved third-party services and deliver digital work that cannot be physically returned.

Search engines, advertising platforms, directories, website hosts and social networks are independent third parties. Rankings, traffic, leads, sales, account approvals and platform decisions are affected by factors outside our control. Unless a signed agreement expressly states otherwise, fees pay for the work and expertise provided—not for a guaranteed ranking, lead count or revenue outcome.

Service-first resolution: If you believe a deliverable does not match the agreed scope, contact us promptly. Where practical, we will first review the issue and offer a reasonable correction, revision, replacement deliverable or service credit before considering a cash refund.

3. General Refund Rule

Except where a refund is required by law, promised in a signed agreement or approved under this policy, payments are non-refundable once:

Work has started;
Team capacity or a project start date has been reserved;
A digital deliverable has been delivered, published, transferred or made accessible;
A campaign, subscription or recurring service period has begun; or
A third-party fee or expense has been committed or incurred.

Stopping a project, changing priorities, failing to use a delivered item or deciding that a service is no longer needed does not automatically create a refund right.

4. When a Refund or Credit May Apply

We may approve a full or partial refund, billing correction or service credit after verifying circumstances such as:

Duplicate or incorrect charge

You were charged more than once for the same invoice or charged an amount that does not match the applicable invoice or written agreement.

Post-cancellation billing

A charge was made because of our error after the effective cancellation date and was not payment for an earlier amount due.

Work did not begin

You cancelled before work, onboarding, research, capacity reservation or third-party purchasing began, and the agreement does not make the payment non-refundable.

Materially undelivered scope

A material paid deliverable was not provided, and we cannot complete or reasonably cure the issue within an agreed or reasonable period.

Any approved partial refund may reasonably reflect work already completed, capacity reserved, deliverables already supplied and non-recoverable third-party costs, where permitted by law and consistent with the applicable agreement.

5. Charges That Are Generally Non-Refundable

Unless required by law or stated otherwise in a signed agreement, the following are generally non-refundable:

Fees for completed work or time already spent;
Strategy, discovery, audit, research, onboarding and setup fees;
Deposits or reservation fees after capacity is reserved or work begins;
Monthly retainers for a service period that has started;
Delivered or published content, designs, reports, code, campaigns or digital files;
Approved advertising spend, media spend, platform charges and payment-processing costs that cannot be recovered;
Domain, hosting, software, directory, citation, backlink, outreach, licensing, stock asset and other outside-vendor costs;
Rush fees and expedited-work fees once the expedited work begins;
Fees resulting from work repeated because a client supplied inaccurate information, changed approved instructions or removed necessary access; and
Fees based solely on dissatisfaction with search rankings, traffic, leads, conversions, sales or other results not expressly guaranteed in writing.

6. Monthly and Recurring Services

Unless your signed agreement provides different terms, OptimizeKro’s ongoing services operate month to month and may be cancelled with at least 30 days’ written notice.

Situation	How it is handled
Cancellation notice	Send written notice by email or through the contact method specified in your agreement. The notice is effective when received and reasonably identifiable.
During the notice period	Services and scheduled charges continue through the effective cancellation date unless we agree otherwise in writing.
Current service period	Fees for a billing period that has already begun are not prorated or refunded unless required by law or approved in writing.
Outstanding amounts	Cancellation does not erase fees or approved expenses incurred before the effective cancellation date.
Account handoff	After payment of amounts due, we will reasonably cooperate with an agreed handoff of client-owned assets and access.

We do not rely solely on silence or inactivity to create a new recurring service. Material recurring-payment terms should be disclosed before enrollment and accepted through the applicable agreement or payment process.

7. Fixed Projects, Deposits and Milestones

Deposits and advance payments

A deposit may reserve project capacity and fund discovery, onboarding or initial work. Unless the applicable proposal says otherwise, a deposit becomes non-refundable once capacity is reserved or work begins. Before that point, we may approve a refund less any disclosed and non-recoverable transaction or third-party cost, where lawful.

Milestone payments

Payments tied to completed or accepted milestones are non-refundable. If a project is cancelled between milestones, you remain responsible for completed work, work in progress and approved expenses through the cancellation date.

Digital deliverables

Digital work cannot be returned in the same way as physical goods. After files, credentials, code, content, campaigns, reports or other deliverables are transferred, published or made accessible, the related fee is generally non-refundable.

Revisions and acceptance

Reasonable revision requests should be submitted within the review period stated in the proposal. A refund is not a substitute for using the agreed revision or correction process.

8. Advertising Spend and Third-Party Costs

Client-approved costs paid to or committed with third parties are separate from OptimizeKro’s management fee and are generally non-refundable by us. These may include:

Google Ads, Microsoft Ads, Meta or other media spend;
Hosting, domains, plugins, themes, software and subscription tools;
Directory, citation, outreach, publishing or licensed-content charges;
Freelancer or specialist expenses approved for the project; and
Bank, currency-conversion, wire-transfer or payment-processing costs that are not returned to us.

If a third party offers a refund, credit or account adjustment, we will reasonably assist with documentation when the account and transaction permit it. The third party’s rules and decision control its portion of the charge.

9. Client Delays, Missing Access and Project Pauses

Our work may depend on timely content, approvals, access credentials, feedback, payment and other cooperation. Delays or inability to deliver caused by missing client materials, revoked access, platform suspension, non-response or a requested pause do not automatically entitle the client to a refund.

If a project is paused, we may reschedule it according to availability. Work already performed, reserved capacity and incurred costs remain payable. Any restart or remobilization fee must be disclosed or agreed before it is charged.

10. Duplicate Charges, Unauthorized Payments and Billing Errors

If you believe a charge is duplicated, unauthorized or incorrect, contact us promptly with the invoice number, charge date, amount and a brief explanation. For quicker internal review, please contact us within 14 calendar days after noticing the issue. This requested reporting period does not shorten any non-waivable legal right you may have.

Confirmed duplicate charges and charges made in our error will be corrected. We may request reasonable identity, authorization or transaction information to protect the account and prevent fraud.

Official information about credit-card billing errors is available from the Consumer Financial Protection Bureau.

11. How to Request a Refund or Cancellation

Write to us. Email [email protected] with the subject “Refund or Cancellation Request,” or use our contact page.
Identify the transaction. Include your name, business name, invoice number, payment date and amount. Do not email full card or bank-account numbers.
Explain the request. State whether you seek cancellation, a billing correction, a service credit or a refund, and briefly explain why.
Attach useful records. Include relevant invoices, screenshots or communications, with sensitive information redacted.
Allow review. Give us a reasonable opportunity to investigate and, when appropriate, correct an issue or complete an agreed deliverable.

12. Review, Approval and Refund Processing

We aim to acknowledge a complete request within five business days. Complex requests may require additional time to review project records, vendor costs, deliverables and payment information.

If approved, we generally issue a refund to the original payment method within 10 business days after approval. Your bank, card issuer or payment provider may require additional time to display the credit. If the original method is unavailable, we may request reasonable verification before using an alternative lawful method.

We will explain a denial or partial approval in reasonable detail. A service credit, when offered, is not cash, is not transferable and expires according to the written credit terms.

13. Chargebacks and Payment Disputes

We encourage you to contact us first so we can attempt a prompt, direct resolution. If a payment dispute or chargeback is filed, we may provide the payment provider with relevant invoices, agreements, communications, access logs and delivery records needed to respond.

Nothing in this section prevents you from using a billing-error or dispute right provided by applicable law or your card agreement. Knowingly submitting false information in connection with a payment dispute may result in suspension of services and other lawful remedies.

14. Mandatory Legal Cancellation and Refund Rights

This policy does not exclude or limit a refund, cancellation, cooling-off or billing-error right that cannot legally be waived. If applicable law gives you stronger rights than this policy, the law controls.

The federal Cooling-Off Rule applies to certain sales made at a consumer’s home, workplace, dormitory or a seller’s temporary location, but it does not cover every transaction. Read the FTC’s Cooling-Off Rule guidance.

Ohio also has rules concerning posted refund policies and specific cancellation rights. See the Ohio Attorney General’s information on refund policies and consumer cancellation rights.

Business purchases: Many consumer-protection rules apply only to qualifying consumer transactions and may not apply in the same way to business-to-business marketing services. Applicability depends on the transaction, sales method and governing law.

15. Changes to This Policy

We may update this policy to reflect changes in our services, billing practices or legal obligations. The updated version will be posted with a revised “Last updated” date. Changes will not retroactively reduce a refund or cancellation right already established by a signed agreement or applicable law.

16. Contact OptimizeKro

Send refund, cancellation and billing questions to:

OptimizeKro
Mansfield, Ohio, United States
Email: [email protected]
Phone: +1 659 217 9433
Web: optimizekro.com/contact/

Related OptimizeKro pages

This public policy is a general description of OptimizeKro’s practices. It does not amend a signed client agreement or create rights beyond those provided by that agreement or applicable law.

Return & Refund Policy